Молимо вас користите овај идентификатор за цитирање или овај линк до ове ставке: https://scidar.kg.ac.rs/handle/123456789/15429
Назив: DIGITALIZATION AND ARTIFICIAL INTELLIGENCE: NEW DIMENSIONS IN TOURISM
Аутори: Lučić, Sonja
Датум издавања: 2022
Сажетак: Artificial intelligence (AI) offers a wide range of opportunities that increase productivity in the tourism sector. Travel companies use AI for various administrative tasks as well as for customer support. Hotels and other travel companies have already used chatbots on social media platforms and instant messaging apps. In addition to customer support, AI may be used in tourism for quick and accurate collection, sorting and interpretation of data. The author in this paper will point out the positive impact of AI and digitalization in the tourism sector. Besides that, the author will explore the ways in which the new possibilities of digital technologies can make travel services more accessible, easier and more customized in the future. Yet, the research will show that in tourism, the replacement of the human factor with artificial intelligent technologies in certain situations is still impossible and undesirable.
URI: https://scidar.kg.ac.rs/handle/123456789/15429
Тип: conferenceObject
DOI: 10.52370/TISC22564SL
Налази се у колекцијама:Faculty of Law, Kragujevac

Број прегледа

86

Број преузимања

28

Датотеке у овој ставци:
Датотека Опис ВеличинаФормат 
TISC 2022 SL.pdf251.83 kBAdobe PDFСличица
Погледајте


Ставке на SCIDAR-у су заштићене ауторским правима, са свим правима задржаним, осим ако није другачије назначено.