USLUGE ORGANIZACIJA IZ OBLASTI UMETNOSTI I KULTURE I NjIHOV DOPRINOS RAZVOJU POSLOVNIH PROCESA

Abstract

In this paper the author firstly underlines why is necessary to have a number of organizations whose primary goal is public education and achieving the highest standards of cultural and artistic production. The services offered by these organizations contribute to the development of multiple business processes. They are achieving this by creating favorable business environment and reaffirming the creation and respect of real values which consequently leads to new investments and creating of new job positions. These business processes support the employment of young professionals, educated at higher education institutions where they can obtain the latest comparative knowledge in the fields important for offering top quality services to domestic and foreign citizens, predominantly the tourists and other consumers of artistic and cultural products. Continuous development of business processes and opening of new job positions foster social capital and enhance safety and security of local population. At the end of this paper, the author emphasizes the importance that in offering the services in the field of arts and culture at all levels, from the local, up to the state level, the organizations need to have an equal valuation of the major fields of social life. This is the only way to avoid the conflicts and disagreements resulting from different treatment of the same services by various authorities or those making decisions on financing or subsiding the services in certain fields.