SCIDAR - A Digital Archive of the University of Kragujevac
A digital archive of the University of Kragujevac contains easily searchable and up-to-date research results.
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Filipović Jovana
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1. Filipović Jovana, Šapić Srđan, The impact of consumers' traveling and media activities on consumer behaviour towards purchasing global brands, null, 10.5937/menhottur2001025F (ISSN 2620-0279) 2620-02792001025F.pdf |
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2. Filipović Jovana, Šapić Srđan, Dlacic Jasmina, Social media and corporate image as determinants of global and local brands purchase: Moderating effects of consumer openness to foreign cultures, null, Menadzment u hotelijerstvu i turizmu, 10.5937/menhottur2301079F (ISSN 2620-0279) 2620-02792301079F.pdf |