PRAVNI POLOŽAJ SPORTSKOG AGENTA U PREGOVORIMA

Abstract

Professional sports is rapidly moving in the direction of full commercialization and is a highly profitable business activity worth tens of billions of dollars annually. The professionalization of certain sports disciplines, the multiple increase in the number of transfers and profits in sports, resulted in, inter alia, the emergence of a whole range of new occupations in the sports system. Among them are sports agents who, acting under the authority they have, mediate in sports transfers, or endeavor to bring the sportspersons into a sport organization for the purpose of negotiating the conclusion of an employment contract, or to bring one sports organization in contact with the other for the purpose of negotiating on the conclusion of the transfer agreement. Mediation in sports transfers represents the most common form of activity of sports agents and the typical service they provide to their clients. However, in the conditions of modern sports, sports agents on the contract basis provide their clients with a wide range of other services. These include: representation for the conclusion of various types of contracts, the interpretation of foreign legal regulations (when transferring an athlete abroad), managing client assets, long-term planning of his career, caring for the client's public image, organizing press conferences, etc. The subject of the author's interest in this paper is the consideration of the legal position of sports agents in the negotiations that are being conducted in order to conclude a employment contract or a transfer contract of their clients.